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Party At The Pagoda With Firestone At 2007 Indianapolis 500 Mile Race New sweepstakes offers grand prize trip for 10 to the legendary Brickyard

NASHVILLE, Tenn. (March 16, 2006) - Is racing in your blood? Does experiencing the spirit of the Indy 500® and attending “The Greatest Spectacle in Racing“ top your list of dreams? Want to party in the shadow of the world-famous Bombardier Pagoda, which stands alongside the legendary 2.5 mile oval at Indy?

Bridgestone Firestone North American Tire, LLC (BFNT) is launching a promotion this spring in support of the Firestone® Firehawk, the tire that was “Born at Indy®, Performs Everywhere™.” Consumers can register to win the grand prize, a trip for 10 to attend the 2007 Indianapolis 500-Mile Race, simply by visiting any participating Firestone retailer from May 1 – June 25, 2006. Winners will be randomly selected from entries submitted at participating retailers on July 15, 2006 at the Firestone Indy 200 in Nashville, Tenn.

“The Firestone Indy 500® Pagoda Party Sweepstakes is a chance of a lifetime to attend ‘The Greatest Spectacle in Racing®,’” said Phil Pacsi, executive director of Consumer Tire Marketing, BFNT. “Firestone has won more races at Indy than all of the other tire manufacturers combined. This year marks the 90th running of the Indianapolis 500 Mile Race®, so we wanted to do something special to help commemorate this milestone, as well as salute the brand’s rich history, which spans more than a century. This sweepstakes highlights the brand’s strong connection to the Brickyard, as well as its role in the history of the famed track.” Said Terry Angstadt, vice president, marketing, Indianapolis Motor Speedway: “Firestone has been a longtime partner of the Speedway, and our relationship continues to be very successful on and off the track. We thank Firestone for creating the Firestone Indy 500 Pagoda Party Sweepstakes as a salute to both the 90th running of the Indianapolis 500 and to the fans who have watched Firestone tires carry driving legends to victory at Indianapolis for nearly a century.”

Additional sweepstakes prizes include a First Prize of a collectible Tag Heuer Indy 500 watch five Second Prizes of a set of four Firestone Firehawk Indy 500 tires, and 10 Third Prizes of a framed, limited edition Indy 500 90th Anniversary commemorative art piece which includes images from the legendary venue as well as piece of the historic Brickyard. See your participating Bridgestone Firestone retailer for Official Rules and entry.

About the Indianapolis Motor Speedway:
The Indianapolis Motor Speedway has been the worldwide leader in motorsports entertainment since it was built in 1909. It plays host annually to three of the largest single-day spectator sporting events in the world, the Indianapolis 500, United States Grand Prix and Allstate 400 at the Brickyard. IMS is the only facility to annually stage races in the world’s three major auto racing series: IndyCar Series (Indianapolis 500), Formula One (United States Grand Prix) and NASCAR NEXTEL Cup Series (Allstate 400 at the Brickyard). The 1,025-acre facility includes the famed 2.5-mile oval; a 2.605-mile road circuit; an 18-hole golf course, Brickyard Crossing, that includes four holes inside the oval; and the Brickyard Crossing Golf Resort and Inn.

About Bridgestone Firestone North American Tire, LLC:
Nashville-based Bridgestone Firestone North American Tire, LLC (BFNT) is a subsidiary of Bridgestone Americas Holding, Inc., whose parent company, Bridgestone Corporation, is the world’s largest tire and rubber company. BFNT develops, manufactures and markets Bridgestone, Firestone and associate brand tires. The company is focused on wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off-road, motorcycle, agricultural and other tires to its customers in North America.