Bridgestone Firestone Canada Announces Price Increases
Mississauga (Ontario), April 30, 2007) – Bridgestone Firestone Canada Inc. (BFCA) has announced price increases on Bridgestone, Firestone, Fuzion and associate brand tire lines. The announced increases, generally up to 5 percent on passenger and light truck, and agricultural and off-the-road tires, with possible specific in-line adjustments in excess of 5 percent, will affect those tires sold by BFCA and will primarily include the replacement channel. The price increases are scheduled to begin phasing in June 1, 2007.
“As we have seen in our other business units, the continuing upward spiral of raw material costs can not be managed through the enhanced efficiencies and increased productivity that we are continually implementing at all levels of our companies,” said Asahiko “Duke” Nishiyama, Vice Chairman and President of Bridgestone Americas Holding, Inc., parent company of BFCA. “As a result, Bridgestone Firestone Canada has no choice but to implement this price increase.”
About Bridgestone Firestone Canada Inc.
Bridgestone Firestone Canada Inc. is a wholly owned subsidiary of Nashville-based Bridgestone Americas Holding, Inc. BFCA manufactures and markets a broad array of Bridgestone and Firestone brand tires and markets Dayton brand products through a coast-to-coast network of dealers, company-owned stores and distributors.
About Bridgestone Americas Holding, Inc.
Nashville-based Bridgestone Americas Holding, Inc. is the U.S. subsidiary of the Bridgestone Corporation. BSAH, through its subsidiaries, develops, manufactures and markets a wide range of Bridgestone, Firestone and associate brand tires to address the needs of a broad range of customers, including consumers, automotive and commercial vehicle original equipment manufacturers and those in the agricultural, forestry and mining industries. The companies also produce air springs, roofing materials, synthetic rubber and industrial fibers and textiles and operate the world’s largest chain of automotive tire and service centers.