Bridgestone-brand Potenza™ Tires Grace 2009 Cadillac STS Luxury Touring Sedan
NASHVILLE, Tenn. (July 25, 2008) – Bridgestone-brand Potenza RE050A™ tires are original equipment on the 2009 Cadillac STS luxury touring sedan.
Cadillac STS V6 and V8 buyers who select the optional Cadillac Luxury Performance package will experience the exceptional handling and response of Bridgestone Potenza RE050A ultra high performance tires in size 255/45R18 99Y.
The fitment is the first for Bridgestone Firestone North American Tire, LLC (BFNT) on the STS although the company currently supplies tires for two other Cadillac-brand vehicles, the DTS and Escalade.
“Cadillac says of its luxury touring sedan, ‘it’s all about driving confidence on the road,’ and the same is true of Bridgestone-brand Potenza tires,” said Michael Martini, President, Consumer OE Tire Sales, BFNT. “The Potenza RE050A is loaded with race-inspired technologies and is built for the pleasure of driving. Like the STS, our tire blends performance, style and comfort in perfect harmony.”
By combining technology derived from the grooved tread design of the Bridgestone Potenza Formula One dry tire and the renowned Bridgestone Potenza Formula One rain tire, the Bridgestone Potenza RE050A delivers both excellent grip on dry roads and surefooted traction in the wet. Its asymmetrical tread pattern increases surface contact to enhance acceleration and cornering.
In recent years, BFNT has supplied Potenza RE050A tires to General Motors as a premium option for several performance-minded vehicles including the Cadillac CTS, Pontiac Grand Prix GTP, Pontiac G6, Chevrolet Malibu SS and Opel GT (sold exclusively in Europe).
About Bridgestone Firestone North American Tire, LLC:
Nashville, Tenn.-based Bridgestone Firestone North American Tire, LLC (BFNT) is a subsidiary of Bridgestone Americas Holding, Inc., whose parent company, Bridgestone Corporation, is the world’s largest tire and rubber company. BFNT develops, manufactures and markets Bridgestone, Firestone and associate brand tires. The company is focused on wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off road, motorcycle, agricultural and other tires to its customers in North America. In addition, through its Bridgestone Bandag Tire Solutions unit, retreading customers have access to industry-leading research and development, manufacturing, marketing and sales expertise, providing them with a total tire solution.