News

News

Bridgestone Bandag Tire Solutions Releases New Fuel Economy Guide

MUSCATINE, IOWA (Sept. 16, 2008) – Time was, driver pay far outweighed fuel as a fleet’s number one expense. With fuel moving into the lead, Bridgestone Bandag Tire Solutions (BBTS) is releasing its fourth comprehensive fuel economy guide for large trucks. “Tires & Truck Fuel Economy – a New Perspective” looks at what BBTS has learned over a quarter-century of studying the relationship of tires to large truck fuel economy.

“Our customers have told us that trucking is a business of pennies. And the same is true for fuel economy,” said Singh Ahluwalia, President, Sales & Marketing, BBTS. “There’s no one single thing you can do to be a financial success in the trucking business, and there’s no one single thing you can do to maximize your fuel economy.

“The good news is, practically everyone can do a better job of getting the most out of a gallon of fuel,” Ahluwalia continued. “’Tires & Truck Fuel Economy’ provides fleet customers with practical recommendations that take into consideration the real-world factors that affect fuel economy,” he said.

While the cost of fuel has certainly changed since the fuel economy guide first appeared in 1984, the questions fleets ask haven’t. In addition to focusing how tires fit into the overall fuel economy picture, “Tires & Truck Fuel Economy” addresses how speed affects fuel economy, how to select the best tire for a fleet operation, and how to balance the cost of tires over their lifetime with their affect on fuel economy.

This guide is a Special Edition of BBTS’ award-winning “Real Answers” magazine. Fleets who wish to receive a copy can ask their Bridgestone Bandag sales representative, call 1-888-694-0469 or visit BridgestoneTruckTires.com and click on the “Catalogs and Reference” button to fill out the “mail to me” e-mail form.

About Bridgestone Bandag Tire Solutions:
Bridgestone Bandag Tire Solutions (BBTS), a division of Bridgestone Firestone North American Tire, LLC, manufactures, markets and sells medium and heavy duty truck tires for the original equipment and replacement markets in the United States and in Canada through Bridgestone Firestone Canada Inc. Bridgestone, Firestone and Dayton brand truck tires are available through more than 2,500 dealers and truck stops across the U.S. and Canada. Around the world, top truck fleets and original equipment manufacturers rely on Bridgestone and Firestone brand tires for long tread life and low cost per mile. In addition, through its Bandag brand, Bandag retreading dealers have access to industry-leading research and development, manufacturing, marketing and sales expertise. This combination of new and retread product offerings, combined with BBTS’ commercial retail operations doing business as TDS, GCR Tire Centers and White Tire, provides trucking customers with total tire solutions.