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Bridgestone Tires Are Original Equipment On 2014 Nissan Rogue With Family PackageEcopia H/L 422 Plus RFT delivers the fuel economy, handling and everyday performance consumers expect from Bridgestone tires

NASHVILLE, Tenn. (April 1, 2014) – Bridgestone Americas is pleased to announce that its Bridgestone-brand Ecopia H/L 422 Plus run-flat technology (RFT) is original equipment on select 2014 Nissan Rogue vehicles.

The Bridgestone Ecopia H/L 422 Plus RFT is included with the available third row Family Package on 2014 Rogue S and SV models. Designed with Bridgestone’s run-flat technology to enhance the safety of the driving experience, the Ecopia H/L 422 Plus RFT by Bridgestone offers temporary mobility for a distance up to 50 miles at a maximum speed of 50 mph after experiencing a total loss of air pressure.

“A leader in its class, the Nissan Rogue is a perfect vehicle to showcase the outstanding benefits of Bridgestone’s Ecopia brand tires,” said Mike Martini, President, Original Equipment, U.S. and Canada Consumer Tire Sales Division, Bridgestone Americas Tire Operations. “The Ecopia H/L 422 Plus RFT is a unique self-supporting tire that provides extended mobility, while also delivering impressive dry, wet and all-season traction.”

Original equipment on the 2014 Nissan Rogue featuring third-row seating will be the Ecopia H/L 422 Plus RFT in size P225/65RF17 100H. The tire is manufactured at the company’s plant in Tosu, Japan.

About Bridgestone Americas Tire Operations:
Nashville, Tenn.-based Bridgestone Americas Tire Operations (BATO) is a business unit of Bridgestone Americas, Inc., whose parent company, Bridgestone Corporation, is the world's largest tire and rubber company. Reporting into the BATO business unit are the company's Latin American tire operations; the U.S. and Canadian consumer tire businesses; the U.S. and Canadian commercial tire businesses; and Bridgestone Retail Operations, LLC, which operates the largest network of company-owned automotive service providers in the world. BATO develops, manufactures and markets Bridgestone, Firestone and associate brand tires. The business unit is focused on retail, wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off road, motorcycle, agricultural and other tires, as well as retreads, to its customers in the Americas.

About Bridgestone Americas, Inc.:
Nashville, Tenn.-based Bridgestone Americas, Inc. (BSAM) is the U.S. subsidiary of Bridgestone Corporation, the world’s largest tire and rubber company. BSAM and its subsidiaries develop, manufacture and market a wide range of Bridgestone, Firestone and associate brand tires to address the needs of a broad range of customers, including consumers, automotive and commercial vehicle original equipment manufacturers, and those in the agricultural, forestry and mining industries. The companies are also engaged in retreading operations throughout the Western Hemisphere and produce air springs, roofing materials, and industrial fibers and textiles. The BSAM family of companies also operates the world’s largest chain of automotive tire and service centers. Guided by its One Team, One Planet message, the company is dedicated to achieving a positive environmental impact in all of the communities it calls home.